Tuesday, September 17, 2013

Armin Vit: AIGA San Diego event

Thursday, September 26, 2013
6:30 PM - 9:30 PM
New School of Architecture and Design
1249 F Street

San Diego, CA 92101

There are the lucky ones who, through a combination of talented hands and eyes and brains and hard work, can create dazzling typographic compositions that make designers gasp in jealous awe. Then there are the rest of us.
Armin will show some of the best and worst typography choices he has made over the course of 15 years, from the crappy days of dot-com design to his stint at Pentagram to his own projects at UnderConsideration— most of which have been really very decently good. For the most part.

About Armin. Born and raised in Mexico City, Armin is a graphic designer and writer now living in Austin, Texas. He is co-founder of UnderConsideration, a graphic design firm and publishing enterprise all rolled into one. While he has written for most of the well-known trade publications, he is better known for his writing on the blogs that make up the UnderConsideration online network, as well as from the books he has co-authored with his wife and partner, Bryony Gomez-Palacio— their most recent efforts being Graphic Design, Referenced and the self-published Flaunt. Through UnderConsideration’s Department of Design he designs corporate identities, books and web sites for a few clients.

Saturday, September 7, 2013

Alumni Garrett Patz of Departure

Sharing the work of SD City College alumni Garrett Patz who hails from Departure. This full cranium agency focuses on business challenges blending creativity and digital know-how. We asked Garrett to share some of the projects he has worked on like this airport rooftop campaign for the most grueling physical test on the planet. This was hand painted so as you fly in, there it is and it's HUGE!  Here is the  Dinner Date video he worked on and Garrett's amazing projects have been featured in books like Relogo: Redesigning the Brand. To view Garrett's personal work visit his website Cogniform. As a student at SDCC he designed this beautiful vodka packaging that was featured in books and websites like Lovely Packaging. 

Sunday, September 1, 2013

Leanna Jones in Brand ID Magazine

A big shout out to Leanna Jones as the packaging she created in Portfolio Building Class was recently featured in Brand ID Magazine. Leanna won best cross cultural design at the AIGA San Diego 2013 Review and was hired at Digitaria. Portfolio Building Class will run again this Spring so join us!

Alumni Profile: Bekka Palmer

Bekka Palmer-Photo by Julia Robbs

I moved from San Diego to Brooklyn, New York and started working for the blogger Swiss Miss at her brand new temporary tattoo shop, Tattly. I've been there for two years, growing with the company (which had three employees when I started and now has eight). I work as the Ambassador of Fun overseeing all our our events and sponsorships. I've also been putting my energy into creating photography.

My biggest takeaway from City College is that you have to be discriminating about your own work. If you want to be a designer, only show work that you are proud of, and if you want to be a photographer understand that probably 90 - 99% of your images will never been seen by the public. Taking the portfolio class at City College also taught me to tell a good story. People will react and remember you if you weave a narrative around your imagery. At the end of the day if you want to do what you love make sure that's the kind of work you put out in the world.